Digital nomadism is a growing phenomenon, a type of work estimated to cover more than 35 million people in 2023 and which could reach 100 million by 2035.
Digital nomads bring digital talent and innovation capacity due to their high qualifications and varied experience. In turn, they demand professional services, provide access to international contacts, and facilitate the promotion of the destination in question by sharing their experiences and attracting international companies, especially those for which they provide services. They also contribute to generating international networks of professionals and companies, providing valuable opportunities for professionals and the local business ecosystem.
The AENOR model of destinations for digital nomads is the certification solution that allows to make visible and promote the transformation strategy developed by cities and territories in this area, generating the following benefits:
To grant the certificate for digital nomads, the AENOR audit team assesses, among other issues, the quality and variety of services provided to digital nomads in the context of each city (communications, business and technological environment with implementation of international technology companies, climate, friendliness of the inhabitants, etc.).
Málaga has become the first city in Spain to receive the AENOR Digital Nomad Destination Certification.
This certification is a useful tool aimed at any destination or territory that, regardless of its size and location, is seeking to incorporate digital nomads into its strategy and obtain maximum efficiency and profitability.
The implementation of a strategy for attracting and retaining digital nomads, according to the specific characteristics of the destination, helps the responsible entity and the local business ecosystem to focus, organise and systematise actions.
Due to its organisation and structure, the Destination certification for digital nomads is compatible and integrable with other management systems applied in Destination management (ISO 9001, UNE 178202, UNE 178601, UNE 178501, etc.).
Once the audit process has been passed, the destination obtains:
Malaga was the first territory to successfully implement and certify the AENOR destination for digital nomads model.
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Malaga, the first certified destination for Digital Nomads
Certified destination for Digital Nomads
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