The certificate allows banking institutions to organise all their commercial, managerial and customer experience processes, to offer a global service based on excellence.
This excellent service tends to bring the customer closer; and generate positive experiences. It also helps a company to align its strategy and action lines in an efficient and flexible manner; working in this way in all areas covered by the certification.
It also helps to ensure responsible and ethical behaviour among managers, who must have the competences and experience required to always meet customer care expectations. Another major benefit of this certificate is increasing the value proposal offered to the customer, ensuring that they receive care that exceeds their expectations.
Focus on providing excellent banking services to individuals and businesses, generating a clear improvement in managing the customer experience:
The certification is applicable to all financial institutions that provide financial services to companies, and which are listed in the Official Registers of the CNMV (National Securities Market Commission) and the Registry of the Bank of Spain.
This certification can be obtained together with the other specifications of the banking sector, Personal Banking, Business Banking.
Once the audit process has been successfully completed, the organisation will obtain:
Excellence in Personal Banking Services
Excellence in Business Banking Services
Major banking institutions already have this AENOR certificate, such as CaixaBank (Private and Business Banking) and ABANCA (Private Banking).